In April, 1985, the manager of the marketing department at a small newspaper in Uniontown, Pennsylvania was asked for a special favor by the editor. There were thirteen candidates running for a vacant seat in the Democratic primary election. Could the marketing manager design a survey that would accurately project the winner before the election took place?
The manager took the task to heart and conducted a scientific poll of 300 respondents. Not only was the survey able to project the winner - but also accurately predicted the second place, third place, fourth place, fifth place and sixth place finishers. In fact, the survey accurately predicted the results for the first ELEVEN finishers in order of their vote totals!